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🏅 Founding Cohort Now Open — Charter pricing available for the first 20 practitioners. Seats are limited.

Trust Architect Certification  ·  English & Español

Certify in the method
that teaches trust as
a science.

Become a certified Trust Architect™ — and earn the credential that proves you don't just talk about trust, you've mastered the behavioral science behind it.

Apply for the founding cohort See certification tiers ↓
⏳
Why join the founding cohort? The first 20 certified practitioners receive charter pricing locked in for life, direct access to me throughout the program, and permanent recognition as founding members of the Trust Architect™ certified network — before it scales.

Why get certified

A credential that means something — because the methodology behind it is built on science, not opinion.

There are hundreds of sales certifications. Most are participation trophies. The Trust Architect™ certification is different because the methodology it certifies is grounded in behavioral science, developed by a 20-year practitioner, and applicable in two languages.

🧠
Stand out on LinkedIn and in proposals
A certification in behavioral-science-based trust selling is a differentiator your competitors don't have. It tells clients and employers you've gone beyond technique into the science of why people say yes.
📚
Deliver a proven framework — not your own opinion
For coaches and trainers, the CMTT tier gives you a complete, licensed curriculum to deliver to your own clients — backed by published books, a proprietary methodology, and an author with 24+ years of practitioner credibility.
🌎
Serve the bilingual market nobody else is serving
The Trust Architect™ certification is built for English and Spanish delivery. In a market where Hispanic professionals represent the fastest-growing real estate segment in the US, that bilingual credential is worth more than it looks.
🏢
Certify your entire brokerage or team
The Enterprise tier lets brokerages of 50+ agents certify their whole team under one license — creating a culture of trust-based selling that becomes a brokerage-wide competitive advantage and retention tool.
🏅
Receive a physical certificate
Every certified practitioner receives a professionally printed, signed physical certificate — not just a digital file. Something you can frame, display, and point to as proof of what you've invested in.
🤝
Join the certified practitioner network
Every certified practitioner is listed in the Trust Architect™ certified directory — a growing network of professionals who clients and organizations can find when they're looking for someone trained in this methodology.

Certification tiers

Three tiers. One methodology. Choose the level that fits your goals.

Whether you want the credential for yourself, the right to teach it to others, or a license to certify your entire organization — there's a tier built for you.

Tier 01
Trust Practitioner™
CTP Designation
For individual agents, loan officers, and sales professionals who want to master the method and add the credential to their career profile
What's included
  • Full access to the Trust Architecture Method™ core curriculum
  • Six modules across trust, certainty, EQ, objection handling, and referrals
  • Self-paced digital delivery with live cohort sessions
  • Workbook and application exercises per module
  • Direct Q&A access with me throughout the program
  • Signed physical CTP certificate mailed to you upon completion
  • Listing in the certified practitioner directory
  • Copy of "The Science of Trust in Sales" (EN or ES edition)
Best for Individual agents, LOs, sales professionals who want the credential and the knowledge for their own career
Apply now
Most popular for coaches & trainers
Tier 02
Master Trust Trainer™
CMTT Designation
For coaches, trainers, and brokerage managers who want to license and deliver the Trust Architecture Method™ to their own clients or teams
Everything in Tier 01, plus
  • Full facilitator kit — slide decks, exercises, role-play scripts for all six modules
  • License to deliver the curriculum to your own clients or team
  • Co-branded marketing assets — use the Trust Architect™ name and logo
  • 3-day live virtual trainer certification intensive with me
  • Quarterly mastermind with other CMTT-certified trainers
  • Priority listing in the certified directory with trainer badge
  • Both books (EN + ES editions) included
  • Annual renewal includes updated curriculum and continued directory listing
Best for Real estate coaches, sales trainers, and brokerage L&D managers who want to add a proven bilingual methodology to their offering
Apply now
Tier 03
Enterprise Brokerage License
Organization-wide certification
For brokerages of 50+ agents who want to certify their entire team and make trust-based selling a brokerage-wide standard
What's included
  • Organization-wide license to certify all agents under one agreement
  • Custom cohort delivery designed for your brokerage's culture and challenges
  • One internal facilitator certified as CMTT to run future cohorts in-house
  • Brokerage-branded certificates for every certified agent
  • Bilingual delivery — English, Spanish, or both
  • Brokerage listing in the Trust Architect™ certified organization directory
  • Annual re-certification for new agents joining your team
  • Quarterly strategic call with me to review results and adjust curriculum
Best for Brokerages of 50–500 agents who want trust-based selling as a competitive differentiator and retention tool across the entire organization
Request a proposal

What you receive

Every certified practitioner receives proof they can hold, display, and point to.

Certification means nothing without something tangible to show for it. Here's what you walk away with.

📜
Signed Physical Certificate
A professionally printed, personally signed Trust Architect™ certificate mailed directly to you — in your name, with your designation, ready to frame.
🌐
Directory Listing
Your name, designation, and contact listed in the Trust Architect™ certified practitioner directory — searchable by clients, employers, and organizations looking for certified professionals.
📚
The Books
"The Science of Trust in Sales" — the book the methodology is built on — in English, Spanish, or both, depending on your tier. Yours to keep and reference indefinitely.
📋
Curriculum & Workbook
Full access to the six-module Trust Architecture Method™ curriculum and a companion workbook with exercises and application prompts for every lesson.
🎓
Live Cohort Access
Direct access to me and your cohort through live sessions — not just recorded videos. Questions answered in real time. Role-plays with real feedback.
🔄
Ongoing Community
Access to the certified practitioner community for peer learning, accountability, and collaboration — with ongoing updates as the curriculum evolves.

Who this is for

Three types of people get certified. Which one are you?

The methodology is the same across all three. The tier you choose depends on what you want to do with it.

🧑‍💼
The Individual Professional
  • Real estate agents wanting to close more and discount less
  • Loan officers building referral-based practices
  • Sales professionals in any trust-dependent industry
  • Bilingual professionals serving the Hispanic market
  • Anyone who wants the credential and the knowledge
🎙️
The Coach or Trainer
  • Real estate coaches wanting a proven bilingual curriculum
  • Sales trainers adding behavioral science to their offering
  • Brokerage managers who run agent training in-house
  • Consultants building a trust-focused practice
  • Educators who want to teach a named, structured framework
🏢
The Organization
  • Brokerages of 50–500+ agents
  • Mortgage companies with bilingual LO teams
  • Organizations with high agent turnover
  • Brokerages wanting a competitive differentiator
  • Companies building a training culture, not a one-time event

How it works

From application to certified in four steps.

The founding cohort process is intentionally personal — this isn't an automated course you buy and forget. Every participant goes through a simple application so I can make sure we're a good fit.

1
Apply
Submit your application through the inquiry form — tell me which tier, your current role, and what you plan to do with the certification
2
Short call
A 20-minute conversation to confirm fit, answer your questions, and walk you through the program details and start date
3
Cohort delivery
Six modules delivered over 6–8 weeks with live sessions, workbook exercises, and direct access to me throughout
4
Certified
Complete the program, receive your signed physical certificate by mail, and get listed in the certified practitioner directory

Common questions

Everything you need to know before you apply.

Have a question not covered here? Include it in your application and I'll answer it before we talk.

What does "founding cohort" mean exactly? +
The founding cohort is the first group of practitioners I personally certify — limited to 20 people. Because the program is new, founding members get charter pricing that's locked in for life, direct access to me throughout the process (not a TA or facilitator), and permanent recognition as founding members of the certified network. In exchange, I ask for honest feedback that helps shape the program as it grows. It's a genuine partnership — not just an early discount.
Is the program delivered in English, Spanish, or both? +
Both. The founding cohort is available in English or Spanish — your choice. The curriculum materials, workbook, and live sessions are available in both languages. For the CMTT tier, the facilitator kit includes both English and Spanish versions of every module so you can deliver to bilingual audiences from day one.
What's the time commitment per week? +
Roughly 3–4 hours per week over 6–8 weeks — one 90-minute live session plus one to two hours of workbook exercises and application between sessions. The program is designed for working professionals, not full-time students. You can complete most of the between-session work in the context of your actual client conversations.
If I get the CTP now, can I upgrade to CMTT later? +
Yes. Founding cohort CTP members can upgrade to CMTT at any point by paying the difference in investment. Your founding charter pricing applies to the upgrade as well — so you won't pay the standard CMTT rate even if you upgrade after the founding cohort closes.
Do I need to renew my certification? +
Yes — annual renewal keeps your directory listing active and gives you access to curriculum updates as the methodology evolves. The CTP renewal is $497/year. For founding cohort members, the first year of renewal is included in the program investment — so your certification is active for at least 12 months from the day you receive your certificate before any renewal is needed.
I'm a coach who already has my own curriculum. Can I still use the Trust Architect™ framework? +
Yes — and this is exactly the scenario the CMTT tier is built for. Most coaches who come to this certification already have a practice. They're not replacing their curriculum — they're adding a behavioral-science-backed trust framework that gives their clients a named, credentialed methodology to point to. The Trust Architecture Method™ integrates cleanly alongside most existing coaching and training programs because it operates at a foundational level that complements rather than conflicts with sales technique training.

Founding cohort seats
are limited.

The first 20 certified practitioners receive charter pricing, direct access to me, and founding member recognition. Once those seats are gone, standard pricing applies.

Apply for the founding cohort See all services

No pressure. Submit your application and we'll have a 20-minute conversation before any commitment is made.